Formanov
Formanova management education programmes

Three Programmes. One Consistent Standard.

Each programme at Formanova has a defined scope, a realistic time commitment, and documented output. Here is what each one covers.

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How the Programmes Are Structured

Each Formanova programme is built around the same organising principle: a defined scope comes first, then curriculum is designed to fill it — not the other way around. This means every programme has a written trade-off document that states clearly what is included and what is not. Participants see this before they enrol.

Session sequencing follows a consistent logic: orientation, method introduction, applied practice, critical review and documented output. The pace is designed for people who are working at the same time — five to eight hours per week across structured cohort periods.

Assessment sits at the end of every programme and takes the form of written work that participants produce, not standardised tests. Criteria are shared in advance. Reviewed feedback is provided by at least two members of the teaching team.

Written Scope First

Every programme has a document before delivery begins.

Cohort Learning

Small groups where peers contribute meaningfully to progress.

Applied Practice

Methods are practised in realistic exercises during the course.

Documented Output

Every programme ends with work the participant produced.

Product and Market Research Basics

Product and Market Research Basics

5 weeks · 5–6 hrs/week · RM 520

A five-week course on finding out what is true before committing resources. It covers framing a research question, designing interviews that do not lead the answer, small-sample reasoning and its limits, desk research using public sources, simple survey design, and writing up findings so a team can act on them. Participants run a small research exercise during the course and present their findings.

Included in this programme

  • Ten sessions with defined learning objectives per session
  • Interview guide library for common research contexts
  • One reviewed research write-up with facilitator feedback
  • Peer critique session within the cohort
  • Completion record on finishing the programme

Process steps

  1. 01Frame a research question with a clear success criterion
  2. 02Design and run a small interview or survey exercise
  3. 03Analyse findings with attention to sample limits
  4. 04Write up findings for a decision-making audience
  5. 05Present to the cohort and receive peer critique

Suited for: founders, product staff, managers new to research practice

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Growth Operations Track

13 weeks · 8 hrs/week · RM 1,860

A thirteen-week track on building the operational machinery behind commercial growth: mapping the customer journey, defining and instrumenting the metrics that matter, running structured experiments with honest readouts, pricing structures and their trade-offs, retention mechanics, and building a reporting rhythm a team will actually maintain. Emphasis is placed on measurement discipline and on avoiding conclusions the data cannot support.

Included in this programme

  • Twenty-six sessions over thirteen weeks
  • Metrics workbook covering instrument design and tracking
  • Three assessed submissions with written feedback
  • Fortnightly clinic for questions and application review
  • Peer group of four to six participants in similar contexts
  • Written summary of the experiment portfolio built during the track

Process steps

  1. 01Map the customer journey and identify measurement gaps
  2. 02Define and instrument the metrics that matter
  3. 03Design and run structured experiments
  4. 04Build and maintain a reporting rhythm
  5. 05Document the experiment portfolio with honest readouts

Suited for: commercial managers, product managers, growth and analytics leads

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Growth Operations Track
Senior Practice Programme

Senior Practice Programme

10 months · part-time · RM 4,520

A ten-month part-time programme for managers moving into senior leadership. It covers strategy across a portfolio, organisational design and change, capital allocation reasoning at a conceptual level, negotiation, board and stakeholder communication, and the personal practices that keep judgement sound under sustained pressure. Participants work through a substantial organisational challenge with an adviser and present to a panel of practitioners at the close.

Included in this programme

  • Monthly two-day intensives in Kuala Lumpur
  • Weekly online sessions throughout the ten months
  • Dedicated adviser for the applied organisational project
  • Peer coaching group of six participants
  • Case library drawn from SEA business contexts
  • Applied project and panel review at programme close
  • Detailed written final assessment

Process steps

  1. 01Orientation and organisational challenge identification
  2. 02Core modules: strategy, organisational design, capital reasoning
  3. 03Applied project with adviser through mid-programme period
  4. 04Negotiation, communication and personal practice modules
  5. 05Panel presentation and written final assessment

Suited for: managers preparing for director or VP-level responsibilities

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Which Programme Is Right for You?

Feature Research Basics Growth Operations Track Senior Practice Programme
Duration 5 weeks 13 weeks 10 months
Weekly commitment 5–6 hours 8 hours Intensives + weekly online
Delivery format Online Online Online + in-person intensives
Assessed written work
Dedicated adviser
Peer coaching group
Panel review
Price (RM) 520 1,860 4,520
Best suited for Founders, product staff, managers new to research Commercial and product managers Managers moving into senior leadership

What Every Programme Follows

Data and Privacy

Participant data is held securely and used only for programme administration. No third-party marketing sharing without explicit consent.

Assessment Transparency

Assessment criteria are shared at the start of each programme. Feedback is provided in writing by at least two members of the teaching team.

Responsive Communication

Participant questions are responded to within one business day during active programme periods. The team is reachable by email and phone.

Annual Curriculum Review

Every programme is reviewed against participant feedback annually. Sessions that no longer reflect current practice are updated or replaced.

Cohort Size Limits

Cohorts are capped to ensure peer learning is substantive and facilitators can give meaningful attention to each participant's progress.

Written Programme Scope

Every programme has a written scope document shared before enrolment. What is and is not included is always stated clearly in advance.

Programme Fees

RM 520

5 weeks · one fee · no extras

  • Ten sessions
  • Interview guide library
  • One reviewed write-up
  • Peer critique session
  • Completion record
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RM 1,860

13 weeks · one fee · no extras

  • Twenty-six sessions
  • Metrics workbook
  • Three assessed submissions
  • Fortnightly clinic
  • Peer group
  • Experiment portfolio write-up
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RM 4,520

10 months · one fee · no extras

  • Monthly two-day intensives
  • Weekly online sessions
  • Dedicated adviser
  • Peer coaching group
  • Applied project and panel review
  • Written final assessment
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Not Sure Which Programme Fits?

Write to us with a brief note on your current role and what you want to develop. We will suggest the programme most appropriate to your situation.

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